Design & research studio specialising in UX, systems & futures

Design & research studio specialising in UX, systems & futures

Designing systems,

Designing systems,

futures, and change

Designing systems,

Designing systems

futures, and change

futures, and change

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We believe design helps you move forward.
Forward through complexity.

We believe design helps you move forward.
Forward through complexity.

daybyday is a design & research studio focused on long-term thinking, behavioural change, and systems design. We research, facilitate, and design visions, digital products, and services to help business, public institutions, and governments find new ways forward.

daybyday is a design & research studio focused on long-term thinking, behavioural change, and systems design. We research, facilitate, and design visions, digital products, and services to help business, public institutions, and governments find new ways forward.

OUR EXPERTISE

OUR EXPERTISE

Strategy & Foresights

We support organisations facing uncertainty or transition.
We help you understand what’s changing, where you’re going, and how to plan accordingly.

We help you:

  • Make sense of emerging challenges

  • Develop future scenarios and options

  • Align around long-term direction

  • Turn vision into clear next steps

Strategy & Foresights

We support organisations facing uncertainty or transition.
We help you understand what’s changing, where you’re going, and how to plan accordingly.

We help you:

  • Make sense of emerging challenges

  • Develop future scenarios and options

  • Align around long-term direction

  • Turn vision into clear next steps

Strategy & Foresights

We support organisations facing uncertainty or transition.
We help you understand what’s changing, where you’re going, and how to plan accordingly.

We help you:

  • Make sense of emerging challenges

  • Develop future scenarios and options

  • Align around long-term direction

  • Turn vision into clear next steps

Service & UX/UI Design

Service & UX/UI Design

Service & UX/UI Design

Workshops & Learning

Workshops & Learning

Workshops & Learning

Not sure what you need?

Not sure what you need?

WORK

WORK

The Flâneur Revisited

The Flâneur Revisited

Futures

How can design reframe the way we perceive and navigate our urban environments in an age of constant connectivity and surveillance?

How can design reframe the way we perceive and navigate our urban environments in an age of constant connectivity and surveillance?

Lofft

Lofft

UX/UI Design

Lofft is a concept for a digital platform designed to make flatsharing safer, more transparent, and more inclusive.
Lofft is a concept for a digital platform designed to make flatsharing safer, more transparent, and more inclusive.

Seeing Systems, Shaping Futures

Seeing Systems, Shaping Futures

Workshop

Organisations often focus on efficiency but miss what remains invisible: the blind spots, exclusions, and longterm risks built into everyday services.

Organisations often focus on efficiency but miss what remains invisible: the blind spots, exclusions, and longterm risks built into everyday services.

OUR APPROACH

OUR APPROACH

Start by understanding

Start by understanding

We invest in research, listening, and mapping context. We look at what’s shifting, where uncertainty lies, and what futures are possible before we move toward decisions.

We invest in research, listening, and mapping context. We look at what’s shifting, where uncertainty lies, and what futures are possible before we move toward decisions.

Design is sensemaking

Design is sensemaking

Design is how we clarify complexity, align teams, and turn early concepts into testable prototypes. It’s not only a visual aesthetics but also a thinking process.

Design is how we clarify complexity, align teams, and turn early concepts into testable prototypes. It’s not only a visual aesthetics but also a thinking process.

Participatory and collaborative

Participatory and collaborative

We involve teams, communities, and stakeholders throughout the process using participatory methods.

We involve teams, communities, and stakeholders throughout the process using participatory methods.

Comfortable with ambiguity

Comfortable with ambiguity

We don't jump to conclusions when the challenge is complex. We help teams make sense of nuances and work through it methodically.

We don't jump to conclusions when the challenge is complex. We help teams make sense of nuances and work through it methodically.